How to care for blonde hair

Our BRH colour specialists give their 4 top tips on how to best care for your blonde hair.

Blonde hair looks its best when it's glossy and smooth. So, what are the best ways to prevent dullness, damage and discolouration happening to your beloved blonde locks?

A gentle cleanse

Protect your blonde colour by using a gentle lightweight formula shampoo; perfect to soothe and hydrate the hair from root to tip, whilst also illuminating tones.

Keep conditioned

Conditioner specifically formulated for lightened hair will help colour last for longer and maintain a good condition. A restorative conditioner, such as Kérastase's Cicaflash, will give a super shot of care, leaving it feeling silky soft and hydrated.

Maintain your perfect tone

A purple shampoo, like our Kérastase Bain Ultra-Violet, used twice a week will help to neutralise brassiness and unwanted yellow tones in blonde or grey hair. If you're looking for next level neutralisation, you can also use a purple mask - our new Blond Absolu Masque Ultra-Violet is perfect for this task.

Perfect your style

A leave-in heat protector can really help to care and protect blonde hair from heat damage. Try Kérastase's new Cicaplasme, a universal healing and heat-protecting serum from the Blond Absolu range that offers some of the highest protection available today.